WHAT’S IN IT FOR YOU?

The 2008 San Jose Punjabi Mela offers excellent opportunities for community outreach, public relations, promotions, advertising, and networking for everyone who wants to reach the huge, influential and affluent Indo-American population in Silicon Valley — and beyond. This special event also showcases the Indo-Americans’ citizen pride in the City of San Jose, one of the best cities in the United States that celebrates the vital force, work ethic, and contributions of its immigrant population. Since this is also a celebration of India’s multi-millennial heritage, American-born and raised children of Indian-Punjabi ancestry get to connect with their cultural roots and traditions.

The lush and stately Evergreen Valley College campus grounds provide the perfect setting for a family celebration — replete with a dynamic, colorful, and exciting non-stop, full-day program of entertainment on a main stage and community booths. Sports exhibition events, dancing the Bhangra, live music, local and international celebrity musical artists and performers, skits, and delicious food tastings are some of the activities being planned. Soccer and volleyball, competitions will be held on Saturday, June 28. A free health fair, staffed by volunteer doctors and other health care professionals, will also take place on June 29 at 12:00 p.m. to 4:00 p.m.

Sponsorship Details

Platinum Sponsor - $10,000 and above

Gold Sponsor - $5,000

Silver Sponsor - $2,500

Emerald Sponsor - $1,500

Sapphire Booth Sponsor - $1,000

Booth Sponsor - $500

PLATINUM SPONSOR - $10,000 and above

  • Your company name and/or logo will be included in the 2008 San Jose Punjabi Mela festival banner display as a “presenting sponsor” at the main stage. The festival will be named appropriately as, “The Annual San Jose Punjabi Mela Committee, in cooperation with X Corporation, Y Company, and Z Business Group, present The 2008 San Jose Punjabi Mela.”
  • Your company also has the option of providing the main stage crew with a horizontal banner display (3 feet x 5 feet) which they will place near or on the main stage.
  • For marketing opportunities, you will be given an exhibitor’s space (size is 10 feet x 10 feet) in a prime location, a 20 feet x 20 feet canopy, with one exhibitor’s table (8 feet in length x 2 feet in width) and two chairs; appropriate and creative decoration of your booth space will be your responsibility, including tablecloth and table skirt or banner skirt.
  • You will be allowed two company banner displays (3 feet x 5 feet at minimum, not to exceed 4 feet x 8 feet) inside your exhibitor’s booth.
  • There will be a live acknowledgment of your sponsorship participation from the emcees on the main stage, at least once every hour, during the full-day program of activities. The stage announcements will also be heard “live” in one or two radio stations with a listening audience of 40,000 to 60,000 or more.
  • Your representative will be given an opportunity to present your products and services on the main stage for ten (10) minutes during an agreed time on the program. You can utilize your 10 minutes in any way, including your own drawing.
  • Your company name and/or logo will be included in all applicable print and radio advertising campaigns and press releases, i.e. in at least 4 to 5 print publications and 2 in-language radio stations.
  • Your company name and/or logo will be included in all applicable promotional materials such as posters, fliers, and e-mail announcements.
  • Your company’s website link will be placed in the San Jose Punjabi Mela’s website, www.SanJoseMela.com. Announcements about your organization’s participation will also be included at www.myspace.com/SanJosePunjabiMela.
  • Your platinum sponsorship of $25,000 and over entitles your company to additional benefits, to be mutually agreed upon.

GOLD SPONSOR - $5,000

  • Your company name and/or logo will be included in the 2008 San Jose Punjabi Mela festival banner display at the main stage.
  • For marketing opportunities, you will be given an exhibitor’s space (size is 10 feet x 10 feet) in a prime location, a 20 feet x 20 feet canopy, with one exhibitor’s table (8 feet in length x 2 feet in width) and two chairs; appropriate and creative decoration of your booth space will be your responsibility, including tablecloth and table skirt or banner skirt.
  • You will be allowed two company banner displays (3 feet x 5 feet at minimum, not to exceed 4 feet x 8 feet) inside your exhibitor’s booth.
  • There will be a live acknowledgment of your sponsorship participation from the emcees on the main stage, at least once every two hours during the full-day program of activities. The stage announcements will also be heard “live” in one or two radio stations that have a listening audience of 40,000 to 60,000 or more.
  • Your representative will be given an opportunity to present your products and services on the main stage for five (5) minutes during an agreed time on the program. You can utilize your five (5) minutes in any way, including your own drawing.
  • Your company name and/or logo will be included in all applicable print and radio advertising campaigns and press releases, i.e. in at least 4 to 5 print publications and 2 in-language radio stations.
  • Your company name and/or logo will be included in all applicable promotional materials such as posters, fliers, and e-mail announcements.
  • Your company’s website link will be placed in the San Jose Punjabi Mela’s website, www.SanJoseMela.com. Announcements about your organization’s participation will also be included at www.myspace.com/SanJosePunjabiMela.

 

SILVER SPONSOR - $2,500

  • For marketing opportunities, you will be given an exhibitor’s space (size is 10 feet x 10 feet) in a “first come, first served” prime location, a 20 feet x 20 feet canopy, with one exhibitor’s table (8 feet in length x 2 feet in width) and two chairs; appropriate and creative decoration of your booth space will be your responsibility, including tablecloth and table skirt or banner skirt.
  • You will be allowed two company banner displays (3 feet x 5 feet at minimum, not to exceed 4 feet x 8 feet) inside your exhibitor’s booth.
  • There will be a live acknowledgment of your sponsorship participation from the emcees on the main stage, at least once every three hours during the full-day program of activities. The stage announcements will also be heard “live” in one or two radio stations that have a listening audience of 40,000 to 60,000 or more.
  • Your company name and/or logo will be included in all applicable print and radio advertising campaigns and press releases, i.e. in at least 4 to 5 print publications and 2 in-language radio stations.
  • Your company name and/or logo will be included in all applicable promotional materials such as posters, fliers, and e-mail announcements.
  • Your company’s website link will be placed in the San Jose Punjabi Mela’s website, www.SanJoseMela.com. Announcements about your organization’s participation will also be included at www.myspace.com/SanJosePunjabiMela.

 

EMERALD SPONSOR - $1,500

  • For marketing opportunities, you will be given an exhibitor’s space (size is 10 feet x 10 feet)in a “first come, first served” prime location, a 20 feet x 20 feet canopy, with one exhibitor’s table (8 feet in length x 2 feet in width)and two chairs;appropriate and creative decoration of your booth space will be your responsibility, including tablecloth and table skirt or banner skirt.
  • You will be allowed two company banner displays (3 feet x 5 feet at minimum, not to exceed 4 feet x 8 feet) inside your exhibitor’s booth.
  • There will be a live acknowledgment of your sponsorship participation from the emcees on the main stage, at least twice during the full-day program of activities. The stage announcements will also be heard “live” in one or two radio stations that have a listening audience of 40,000 to 60,000 or more.
  • Your representative will be given an opportunity to present your products and services on the main stage for three (3) minutes during an agreed time on the program. You can utilize your three (3) minutes in any way, including your own drawing.
  • Your company name and/or logo will be included in all applicable print and radio advertising campaigns and press releases, i.e. in at least 4 to 5 print publications and 2 in-language radio stations.
  • Your company name and/or logo will be included in all applicable promotional materials such as posters, fliers, and e-mail announcements.
  • Your company’s website link will be placed in the San Jose Punjabi Mela’s website, www.SanJoseMela.com. Announcements about your organization’s participation will also be included at www.myspace.com/SanJosePunjabiMela.

 

SAPPHIRE BOOTH SPONSOR - $1,000

  • For marketing opportunities, you will be given an exhibitor’s space that is the size of two booths on a “first come, first served” prime location. Each booth is 10 feet x 10 feet in size, includes a 20 feet x 20 feet canopy, with one exhibitor’s table (8 feet in length x 2 feet in width)and two chairs;appropriate and creative decoration of your booth space will be your responsibility, including tablecloth and table skirt or banner skirt.
  • You will be allowed four company banner displays (3 feet x 5 feet at minimum, not to exceed 4 feet x 8 feet) inside your exhibitor’s booth.
  • There will be a live acknowledgment of your sponsorship participation from the emcees on the main stage, at least twice during the full-day program of activities. The stage announcements will also be heard “live” in one or two radio stations that have a listening audience of 40,000 to 60,000 or more.
  • Your representative will be given an opportunity to present your products and services on the main stage for two (2) minutes during an agreed time on the program. You can utilize your two (2) minutes in any way, including your own drawing.
  • Your company name and/or logo will be included in all applicable print and radio advertising campaigns and press releases, i.e. in at least 4 to 5 print publications and 2 in-language radio stations.
  • Your company name and/or logo will be included in all applicable promotional materials such as posters, fliers, and e-mail announcements.
  • Your company’s website link will be placed in the San Jose Punjabi Mela’s website, www.SanJoseMela.com. Announcements about your organization’s participation will also be included at www.myspace.com/SanJosePunjabiMela.

 

BOOTH SPONSOR - $500

  • For marketing opportunities, you will be given an exhibitor’s space (size is 10 feet x 10 feet) in a “first come, first served” location, a 20 feet x 20 feet canopy, with one exhibitor’s table (8 feet in length x 2 feet in width) and two chairs; appropriate and creative decoration of your booth space will be your responsibility, including tablecloth and table skirt or banner skirt.
  • You will be allowed two (2) company display banners (3 feet x 5 feet) inside your exhibitor’s booth
  • There will be a live acknowledgment of your sponsorship participation from the emcees on the main stage, at least once during the full-day program of activities. The stage announcements will also be heard “live” in one or two radio stations with a listening audience of 40,000 to 60,000 or more.
  • Your company name will be included in all applicable promotional materials such as posters, fliers, and e-mail announcements.
  • Your company’s website link will be placed in the San Jose Punjabi Mela’s website, www.SanJoseMela.com. Announcements about your organization’s participation will also be included at www.myspace.com/SanJosePunjabiMela.
Type of Sponsorship Live Acknowledgement by Emcee Sponsor’s presentation of products & services
Platinum Sponsor 

($10,000& above)

 Once an hour, 

starting at 9:00 am

 10 minutes, to be 

scheduled
Gold Sponsor  

($5,000)

 Once every two hours, starting at 9:00 am 5 minutes, to be 

scheduled
Silver Sponsor  

($2,500)

 Once every three hours, starting at 9:00 am 3 minutes, to be 

scheduled
Emerald Sponsor  

($1,500)

 At least twice during the program, starting at 9:00 am 3 minutes, to be 

scheduled
Sapphire Booth  

Sponsor ($1,000)

 At least twice during the program, starting at 9:00 am 2 minutes, to be 

scheduled
Booth Sponsor  

($500)

 At least once during the program, starting at 9:00 am Not applicable

 

About Booths: Please note that since the size of the booths is dependent on the rental company’s products that the organizers use, the sizes we have mentioned here are the approximate sizes, based on our past experiences.

 

For event information and booths, please fill out the form below or contact:

Jaswant “Jessie” Singh - (408) 242-2202 - jsjessie@comcast.net

Jatinder S. Mann - (408) 287-1600 - jatinder@themannlawfirm.com

 

Please mail your checks, together with the sponsorship reservation form, to:

San Jose Punjabi Mela Committee, 1027 West Taylor Street, San Jose, California 95126.